About
Advocates for safer roads and streets in London through campaigns focused on road danger reduction and the Vision Zero approach, which aims to eliminate traffic fatalities and serious injuries. They provide resources and support to local communities, cyclists, and pedestrians, empowering them to lobby for improved road safety measures. Action Vision Zero emphasizes the importance of balancing the needs of people and motor vehicles, promoting social justice, physical activity, and environmental sustainability. Their unique approach challenges traditional road safety paradigms by prioritizing human health in road design and management.
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